UX & UI DESIGN
7+ years
IN FIN-TECH, Saas, banking & ENTERTAINMENT
UX WRITING
7+ years
IN FIN-TECH, ENTERTAINMENT & MARKETING
GRAPHIC DESIGN
8+ years
IN Beauty, ENTERTAINMENT & MArketing
Welcome to the world of intuitive design
As a UX and UI designer I specialize in prioritizing intuitive features and navigation, while balancing complex and fast environments (e.g. trading, banking) and innovative solutions.
As a graphic designer I treat my projects as a medium to communicate emotions and provide a meaningful input in people lives.
How I work
Some of these principles may not be the latest trend however to truly compete means to stand out and what better way to stand out than to provide your clients with genuine value and quality while benefitting from their positive impact for your product.
Ethical patterns
Whether UX or graphic, whether printed or digital, using ethical patterns is one of my main principles.
Remember clarity and sincerity in a design can build long lasting trust and client loyalty, even when new competitors arise to challenge your product.
audience analysis
In an ideal world we would love to design one product with every possible feature needed by everyone simultaneously. However wide differences in background, culture, lifestyle and needs can be extremely easy to overlook and therefore detrimental to your product quality.
Narrowing down the audience you wish to reach is the first step to make a meaningful long-term impact, built a regular client base and avoid costly re-iterations.
Human sourced creativity ⟡
The creative process of designing, if properly prepared with data and an attentive analysis, can be both fast and precise.
Delegating the critical thinking to a LLM/AI can be detrimental in predicting potential friction and dead-ends.
Being responsible for the creative thinking means a faster delivery of your product by simultaneously preparing documentation, avoiding costly technical debt and delays.
user agency
Ethical patterns mean also user agency. The more complex your platform, the higher likelihood your users might need customization.
A good balance between customization features and a selection of choices to avoid cognitive overload, is often the very first topic of positive online reviews.
Engagement through discovery and retention through intuitivity
Great design can help your audience to feel at home through products constructed around intuitive patterns while ensuring engagement via innovative and impactful solutions.
Portfolio
A selected collection of designs for products and businesses of all backgrounds: from freelancers and small businesses to start ups and fortune 500 companies.
Krakow travel secrets book design
Coffee hunter
android app
Client sentiment web widget for forex.com
Payments dashboard for Finance
web platform
cosmetic line
launch catalogues
Trading & stock managment
android & iOS app
banking tools & responsive dashboard for finance platform
Financial dashboard & calendar for trading web platform
fcp brand identity & marketing assets
Jewerly studio brand assets & brand guide
ux design system for fin-tech platform
DOCUMENTARY FILM POSTER
My areas of Focus
Banking & Fin-Tech
Whether provided as a Saas or a global platform, this sector often requires to build high user trust and lighten cognitive load, which can easily achieved through well thought design.
Marketing & Entertainment
In fast environments where every brand fights for attention, design should no longer be loud, instead it should mark its presence by making the target audience feel seen and comforted.
Beauty & Artisanry
With a growing awareness of mindfulness, self-care and overstimulation, comes the need to accurately communicate emotions and stand out as the right choice among digital and visual noise.
Designs featured on Bloomberg TV
A financial dashboard comprehensive design focused on data clarity and accuracy. The design aim to facilitate fast decision making and build a higher trust in the platform was recognized and featured on the finance channel Bloomberg TV.
Shipped Projects
Clients who published the delivered designs to their respective users and clients
My Tools
Figma
For all UX, from Information architecture, to wireframing, prototyping and documentation.
Affinity
For from scratch creativity: icons, illustrations, logos, packaging, mock-ups and print designs.
Plain paper
To take advantage of blank paper freedom while brainstorming ideas and concepts and iterations.
Adobe
For final stage of text-heavy design such as books, leaflets, magazines; or for digital image enhancing.
Cooperation with other professionals
As a UX/UI designer I work mostly in groups, as a product designer or project lead but also as a fellow designer cooperating with researchers, developers and business stakeholders. For less complex platforms/apps, I can easily find the flow working solo when needed. As a graphic designer I usually work solo or as the project lead.
Media types & devices
I design for web (desktop app & browser), mobile (both Android & iOS) as well as digital media and physical media for printing.
Professional UX Design
UX Research Workshops
Witflow
Psychology role in Design
Madecraft
WCAG 2.2 Conformity
Udemy
Certificates
In a digital and fast evolving world, knowing how to best serve people through design requires constant learning.
Testimonials
“Sylwia’s help as a subject matter expert was amazing. She was able to identify key wins that helped prioritization but at the same time was ready to explain the details of workflows, suggesting which of the considered UX options will work best. On a number of occasions she flagged opportunities to improve the process and identified edge cases that had to be taken into consideration. She performed business acceptance testing […] and overall was critical for the success of this project.”
Joanna Kaim-Kerth
Product Manager
Sylwia is a designer who doesn’t wait for direction – she naturally takes ownership of the areas she works on, leading and organizing her work end-to-end.
What truly stands out is her ability to tell the story behind the design – clearly articulating problems, decisions, and trade-offs in a way that aligns teams and drives shared understanding. She brings clarity to complex and ambiguous challenges, navigating them with both confidence and a remarkable sense of lightness in communication.
Her solutions are robust, well thought-through, and future-proof, while also maintaining a strong visual quality.
Senior Fin-Tech UX Designer
Sylwia effortlessly understood what I wanted, and helped me in creating a whole brand identity for my company with her graphic and UX designing skills. And not only it all turned out perfectly as I desired, but I had more material for my company that I could have thought for. She lend a hand to improve the UI of my website as well, simply as an act of generosity and completeness on her part.
Discussing with Sylwia […] is always thinking of how it can be done rather than if.
Fountain Pen Creator founder
Sylwia has a deep understanding of complex financial systems and consistently translates regulatory, data-heavy, and technically constrained requirements into clear, intuitive, and scalable user experiences.
She approaches UX strategically and end-to-end. Her decisions are always well-reasoned, grounded in user insights, and aligned with business and technical realities, which is especially critical in fintech environments.
Beyond her craft, she’s a confident and thoughtful partner to product, engineering, and stakeholders. She brings clarity to ambiguity, raises the bar for design quality, and contributes with calm authority and strong ownership.
Product Designer
I had the pleasure of working with Sylwia and I can confidently say she is one of those people who truly elevate the teams they are part of.
She brings clarity and structure to discussions and helps the team move forward in a very natural way.
She is also an outstanding communicator. Sylwia worked seamlessly with business stakeholders, product managers and developers, making sure everyone was aligned and understood the reasoning behind decisions. She has a rare ability to explain complex ideas clearly and calmly, which made collaboration smooth and effective.
Visual and UX Designer
Intrigued? Let’s talk!
Your first free consultation on your project includes:
– an analysis of any existent design you wish to build on
– advices on potential improvements for brand image, usability and marketability
– an estimate on the work scope to meet your final vision
UX/UI offer
Business requirement & goals analysis (includes analysis of existing UX and technology)
Competitors and users research (includes target audience)
Broad UX Design (information architecture, lo-hi & hi-fi wireframing, prototyping, UX writing)
WCAG compliance analysis
UI Design & Visual Design
Dev documentation
Graphic Design offer
Book design (covers, illustrations, interior layout & formatting, photo editing)
Broad brand Identity design (logos, patterns, social media assets, brand guides)
Marketing materials (e.g. ads campaign assets, leaflets, posters, covers, business cards, social media templates)
Stationery
Packaging & mock ups
using WordPress and